Dermacenter
Dermacenter is the dermo-cosmetic section of Inkafarma, the biggest pharmacy chain in Perú. I collaborated to create a new brand archetype for Dermacenter high-end products.
Services
Art Direction, Print
Client
Inkafarma
Year
2019
I create a new brand archetype for Dermacenter’s high-end products.
The new identity had a minimalist look. The colors were chosen to match a medical ambiance.
Uniform
As well as packaging, stationery, and flyers, the sellers changed the uniform. This uniform was used by the sellers and consultants of the brand.
The color grey made it more formal, and comfortable for everyday activities.
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