The project goal was to show Peruvian identity through elegant labels for New York consumers.
Services
Packaging
Client
Andean Secrets
Year
2018
Andean Secrets products come from different areas of Perú. Some from the Jungle, some others from the Highlands. The visual identity couldn’t show only one part of the country.
The proposal was taking “Retablos” reference. These mini houses could show any kind of activities: Religious, Festivals, Familiar scenes…all inside of the house decorated with flowers with vibrant colors that remind a Kaleidoscope.