{"id":689,"date":"2023-07-12T17:21:11","date_gmt":"2023-07-12T17:21:11","guid":{"rendered":"https:\/\/gossip-themes.com\/aurrora\/?post_type=theme_portfolio&p=689"},"modified":"2025-07-27T17:06:43","modified_gmt":"2025-07-27T17:06:43","slug":"beleza-mia","status":"publish","type":"theme_portfolio","link":"https:\/\/ajuarbranding.com\/es\/portfolio\/beleza-mia\/","title":{"rendered":"La Belleza M\u00eda"},"content":{"rendered":"
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La Belleza M\u00eda<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Beleza m\u00eda is a salon and spa located in Lima Peru. This brand celebrates the beauty of each one of its clients. Every service is adapted to each person’s necessity.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Services<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Identity & branding<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Client<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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La Belleza M\u00eda<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Year<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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2019<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Although the vast majority of customers are women, we avoided making the brand too feminine. We believe that every every person can celebrate her or his beauty.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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The colors used were soft to associate the brand with calm and this can also play with stronger color if they launch a specific campaign that need stronger hues.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Confindence language<\/h2>

Beleza mia has a friendly personality. All the messages impulse the confidence of the users. At the salon, the users can rely on the staff. We managed to place funny messages such as “hey, cutie” or “Don’t worry, you can sleep a bit” on the ceiling for people to read whenever a hairstylist was washing his\/her hair.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Beleza M\u00eda Beleza m\u00eda is a salon and spa located in Lima Peru. This brand celebrates the beauty of each one of its clients. Every service is adapted to each person’s necessity. Services Identity & branding Client Beleza M\u00eda Year 2019 Although the vast majority of customers are women, we avoided making the brand too […]<\/p>","protected":false},"featured_media":1431,"menu_order":0,"template":"","theme_portfolio_cat":[21],"class_list":["post-689","theme_portfolio","type-theme_portfolio","status-publish","has-post-thumbnail","hentry","theme_portfolio_cat-branding-design"],"_links":{"self":[{"href":"https:\/\/ajuarbranding.com\/es\/wp-json\/wp\/v2\/theme_portfolio\/689","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ajuarbranding.com\/es\/wp-json\/wp\/v2\/theme_portfolio"}],"about":[{"href":"https:\/\/ajuarbranding.com\/es\/wp-json\/wp\/v2\/types\/theme_portfolio"}],"version-history":[{"count":6,"href":"https:\/\/ajuarbranding.com\/es\/wp-json\/wp\/v2\/theme_portfolio\/689\/revisions"}],"predecessor-version":[{"id":1670,"href":"https:\/\/ajuarbranding.com\/es\/wp-json\/wp\/v2\/theme_portfolio\/689\/revisions\/1670"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ajuarbranding.com\/es\/wp-json\/wp\/v2\/media\/1431"}],"wp:attachment":[{"href":"https:\/\/ajuarbranding.com\/es\/wp-json\/wp\/v2\/media?parent=689"}],"wp:term":[{"taxonomy":"theme_portfolio_cat","embeddable":true,"href":"https:\/\/ajuarbranding.com\/es\/wp-json\/wp\/v2\/theme_portfolio_cat?post=689"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}